52 Shades of Fifty

Why 52 Shades of Fifty?

This journey began at the start of my fiftieth year on Earth - marking a powerful transition, not just in age, but in perspective, freedom, and self-ownership. As a Pleasure Activist, I’m passionate about sharing all the wonder that is available to women that we don’t share or speak about. Midlife isn’t about fading into the background; it’s about stepping into the most fully expressed, liberated, and untamed version of yourself.

The name 52 Shades of Fifty is a playful nod to Fifty Shades of Grey—a book that, for many women, was their first exposure to the idea of exploring desire beyond the expected. It helped bring conversations about pleasure, kink, and sensuality out of the shadows and into the mainstream.

But this journey isn't about fiction - it's about real women, real desires, and real self-discovery. It’s about reclaiming pleasure, power, and passion on our own terms.

I created 52 Shades of Fifty because midlife is often painted as a time of decline - I wanted to highlight that this is the portal to our prime. The name is a playful reclaiming of the idea that midlife is complex, layered, sensual, and filled with power - not something to be hidden or dulled down.

Each week represents a new 'shade' - a different aspect of self-love, desire, and feminine power that we will explore together. This is about rewriting the midlife narrative, stepping into everything we were told we had to give up, and expanding into the fullest expression of who we are meant to be.